Built by People Who Understand Insurance
simpleAMS exists because insurance agencies deserve better tools. Not generic CRMs stretched to fit, not overcomplicated enterprise systems — but purpose-built software that understands how agencies actually work.
Empower Agencies to Operate at Their Best
We believe every insurance agency — from growing independents to enterprise IMOs — should have access to professional-grade management tools that scale with their ambitions.
simpleAMS was created to fill the gap between basic spreadsheets and overly complex enterprise systems. We provide a platform that's powerful enough to handle sophisticated operations, yet intuitive enough that teams actually use it.
The Standard for Agency Management
We're building simpleAMS to be the platform agencies trust to run their entire operation — the central hub where agents, carriers, policies, leads, and commissions all come together.
When an agency chooses simpleAMS, they're not just getting software. They're getting a platform that grows with them, a team that supports them, and a partner invested in their success.
What We Stand For
Insurance-First
We build exclusively for insurance agencies. Every feature, every workflow, every decision is made with the unique needs of insurance operations in mind.
Agency Ownership
Your data is yours. Your workflows are yours. We believe agencies should have complete control over their operations and information.
Thoughtful Design
Complexity should live under the hood, not in the interface. We obsess over making powerful features feel simple and intuitive.
Partnership
We succeed when our agencies succeed. We build relationships, not just software — listening, learning, and evolving together.
The People Behind simpleAMS
simpleAMS is built by a dedicated team with deep experience in both technology and the insurance industry. We combine strong technical expertise with a practical, real-world understanding of how insurance agencies actually operate day to day. This allows us to design systems that don’t just look good on paper, but truly support the workflows, compliance needs, and growth goals of modern agencies.